A lot of people associate editing and revising work as painful. This is because in many companies it happens at the last minute and is a reactive process. You spend time trying to fix all the mistakes and end up being frustrated with the final process. There's a better way. Here are three things that can help: #1 - Start with a solid storylineBefore you even think about opening PowerPoint, start with a storyline or outline. This is the skeleton of your presentation, and getting it right can save hours of frustration later:
A well-structured storyline prevents "frankensteined" decks that lack coherence and clarity. #2 - Embrace detailed feedbackEvery edit is a chance for feedback, but too many people wait until the end of the project for that feedback. Since you already have a rough outline, take your early work and show it to someone. Explain the direction of the project and tell them what you need feedback on. Be specific. At McKinsey, my manager would take my slides, edit them, and print out each copy. Then he'd show me a slide-by-slide comparison and he would explain every change. It was invaluable. Some of the changes were so small (think small word tweaks or formatting adjustments) that I wouldn't have noticed if he hadn't pointed them out. I was surprised at how quickly I was able to internalize these things in my next versions. #3 - Sharpen your written communicationOften, the root cause of endless edits is unclear communication. While this often takes a lot of practice and high-quality feedback, the following can be helpful to consider too:
|
Freelancer, creator & writer
One of the challenges I've faced with teaching the skills in Think Like A Strategy Consultant is that the best way to learn them is by getting intensive feedback from others either learning these skills or who are good at applying them in their work. Many of the students taking the course are doing so independently. My average student is in a big company or consulting firm and is frustrated with their organization's lack of support and training. Despite that, they want to get better at these...
In 2015, Facebook released information showing that its users were far more engaged with video content than any other kind of media. This sent ripples through the entire media ecosystem. Suddenly every company was talking about "pivot to video." Companies like Vice and Buzzfeed laid off writers and started producing more videos. The problem? The Facebook data wasn't real. Facebook shared inflated data and avoided owning up to it for several years. I have some sympathy for the companies that...
I love breaking down interesting charts. One of my favorite resources to help you make sense of charts is McKinsey’s Chart of the Day. Each day, they share a chart on a newsworthy topic, providing the perfect opportunity to practice. Here's a recent one on the global women's health gap: In our workshops, we like to teach people to think about charts using the 10-second test. Look at the chart above. Time yourself, 10 seconds. Can you understand it? If not, maybe it could be better. Here's a...